Whats your CTR?

by Shabbir on November 24, 2009

I know when it comes to Adsense you cannot disclose your actual CTR but if you read the Google Statement here and I quote

Clickthrough Rate (CTR) – The other factor that influences earnings is clickthrough rate (CTR). CTR is a measure of how often users click on your ads. For example, if you receive one click on your ad after 100 people have viewed that ad, you are said to have a CTR of 1%. Once again, the “average” CTR for a website will vary based on the site. However, for a larger site, 1% might be considered a decent clickthrough rate.

Which clearly means that Good websites get click ratio of close to 1% i.e. every 100 people visiting your site you would get 1 click on an average. Recent survey done by Chitika also confirms the same that only 2% Of Internet Users Pay For 100% Of Internet Content

Only two in 100 people who browse the Internet actually click on the advertisements that fund websites, according to a new report by online ad network Chitika. The study, based on the actions of 86 million Internet users over a two-week period, helps illustrate the value of an individual “clicker,” and the vast business potential that remains untapped for website owners and advertisers alike.

Clickers Graph Whats your CTR?So if you would like to increase your CTR you should understand that which user are more likely to click on your ad and show them more related high paying ads so you do not clutter your pages with lots of ads and also get the maximum revenue out of your traffic. This is what Chitika does and has championed the idea of knowing when not to show ads, claiming that by being able to accurately predict a user’s likelihood to click, the online advertising world can become at once less intrusive and more effective. Read a more detailed Review of Chitika or go and Sign-up to Chitika if you have Good Search Engine Traffic to your website.

If you have any other CPC network where you have some good CTR do share them with us in comments.

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{ 4 comments… read them below or add one }

Maverick Money Makers Review June 14, 2010 at 12:28 pm

well, search engine marketing and optimization. … Grow Smart Business, Unintentional Entrepreneur!

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Maverick Money Makers July 13, 2010 at 7:29 am

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Nabil December 18, 2010 at 10:10 am

What’s a good CTR? I work with affiliate marketing in Sweden and I’m interested in getting a higher CTR.

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Shabbir December 19, 2010 at 4:55 am

With Affiliate marketing you don’t concentrate on CTR but mainly on conversion.

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