How to Write Good Press Releases

Effective press releases have a consistent format which helps the reader (as well as third party publisher) to get the information about the PR very easily with a glimpse. The widely accepted format is Headline – Title that draws the reader Summary – Two to three sentence to sum up everything about PR Date & […]

Press Release : Never underestimate Offline Advertising

I was lucky enough when my views came in National Newspaper (The Times of India) for It did not help me much when it comes to direct traffic to my site. Does that mean it did not help at all? No. I got many phone calls from many venture capitalists willing to invest with […]